
The purpose and function of advisory boards for small businesses
Join us for an insightful webinar designed to help you build the board you’ve always wanted—one that drives success and elevates your organisation’s impact. This webinar has been crafted to guide you through the essential elements of creating, recruiting, and managing a professional advisory board that will give your organisation a true competitive advantage.
In this webinar, you’ll gain the knowledge and practical insights needed to design a board that doesn’t just follow but leads with purpose. You’ll discover effective strategies for identifying and recruiting the right members, building a dynamic, diverse board, and creating a framework for ongoing success. Learn how to set your advisory board up for impactful collaboration, ensuring they bring true value to your organisation and play a critical role in achieving your long-term vision.
Register for our free Webinar
19th December 2024
9:00am GMT
45 minutes
Your Expert Panel
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Craig Richardson
Craig Richardson is CEO of Crane and an Instructor at Crane University. Crane are experts in helping businesses understand what they have, where to play, and how to win. They reboot your strategy, lift your problem-solving capability, and leverage professional advisory boards to move the odds of success in your favour. Craig has been CEO, CFO and a director for some of the world’s leading brands and government agencies, including Coca-Cola, Vodafone, BlueScope Steel, and New Zealand Defence. For the last 10 years he has been an non-executive director and specialised in advising and chairing over 150 professional advisory boards in Australia, New Zealand, UK, UAE and North America.

John Courtney
John G. Courtney is the founder and CEO of multi award-winning BoardroomAdvisors.co, which provides fractional c-suite and part-time directors to growing businesses.
With over 40 years of experience as a board director, John has started seven businesses across various sectors, including digital marketing and management consultancy. His extensive background includes serving as a mentor for Microsoft Ventures and Oracle Startup Cloud Accelerator.
John has been recognised as one of the Top 100 UK Entrepreneurs in the UK by City AM, received a Lifetime Achievement Award from techSPARK as well as Global Entrepreneur of the Year from Great British Entrepreneur Awards.

Julie Garland McLellan
Julie Garland McLellan is a confidential expert advisor to boards and directors, with a focus on improving practical governance and boardroom effectiveness. She has been CEO at The Director's Dilemma since February 2004. Julie has qualifications from the Australian Institute of Company Directors, I E Business School, and The Wharton Business School, and has served on over 23 boards. Her skills include business strategy, decision-making, and board service.
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Why attend?
- Learn how to build a board with a strong starting focus and strategic alignment.
- Discover best practices for impactful board governance and decision-making.
- Gain strategies for selecting the right advisory board members
- Learn how to create a productive and valuable board
- Understand how a well-structured board can propel your organisation’s success and competitive advantage.